'Big Brother' surveillance in elite sport
Thu 4 Dec 2014, 08:20

With a “win-at-all-costs” culture firmly embedded in elite sport, coaches are increasingly turning to technology in attempts to zoom in on the slightest deficiencies perceived to be thwarting the performance of their sports teams. Coaches are readily investing their efforts in the wisdom of “Big Brother” surveillance. Technological advancements now allow the use of global position systems (GPS), laptops, stadium/pitch-side camcorders, heart-rate monitors, iPhones/iPads, central servers and instant digital feedback to provide a multitude of data implemented to monitor and evaluate player performance.