New rules on cookies introducing a lighter regime for cookies with little or no effect on privacy

The most significant change is the introduction of a lighter regime for cookies that (a) are used to gather information on the quality and effectiveness of a requested service; and (b) have little or no effect on the privacy of the user of the service. For these cookies (e.g. analytic cookies, affiliate cookies and a/b testing cookies), the standard requirements for cookies (informing the user and obtaining consent) are no longer required. For tracking cookies or similar technologies the duty to inform individuals and request consent remains in effect.

Country: Netherlands

Domains: Privacy

Stakeholder: Government

Tags: tracking, privacy, new rules, data protection, Netherlands, Internet, policy, cookies

Posted on Tuesday 31 March 2015

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